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Privacy Policy (GDPR)

Last updated: October 10, 2025

This policy describes data processing performed on the website weesperneonflow.ai (the "Site"). It does not cover the desktop application (Mac/Windows) distributed via the Site.


1. Data Controller

  • THE BLUE HOUSE (SASU) – 7, rue d'Arsonval, 75015 Paris (France)
  • Contact: hello@weesperneonflow.ai
  • (Data Protection Officer "DPO": Cyril Guilleminot)

2. Data Processed via the Site

  • Navigation and security: minimal technical data provided by your browser and network (e.g., truncated/masked IP address if implemented, user-agent, URL and referrer, timestamp) that may appear in our host's technical logs.
  • Audience measurement: we use Simple Analytics, a cookie-free tool without personal data, which provides only aggregated statistics (e.g., page views, traffic sources, UTM, timezone as country proxy, browser type). No data allowing identification is collected by this tool.
  • Contact: if you write to us at hello@weesperneonflow.ai, we process your email address and message content to respond to your request.
  • Advertising/retargeting (optional): with your consent, we may enable advertising tags (e.g., LinkedIn Insight Tag, Meta Pixel, X Ads). These tags may set/access trackers and enable advertising retargeting.

3. Purposes and Legal Bases

PurposeLegal BasisDetails
Site security and maintenance (anomaly detection, anti-abuse)Legitimate interest (art. 6-1-f GDPR)Host technical logs and service protection.
Essential audience measurement (Simple Analytics, without cookies or identifiers)Outside scope art. 82 LIL (no reading/writing on device) and no personal data (according to provider)Aggregated statistics to improve the Site without individually tracking visitors.
Advertising/retargeting (LinkedIn, Meta, X)Consent (art. 6-1-a GDPR) + art. 82 LILLoaded only after consent. You can refuse without impact on Site access.
Request management (email)Legitimate interest (art. 6-1-f) or pre-contractual (art. 6-1-b)Processing received messages and follow-up.

4. Trackers and Similar Technologies

We display a consent banner allowing accept all / reject all and configure by purpose. You can withdraw your consent at any time via the "Cookie preferences" link displayed at the bottom of the page.

ServiceProviderPurposeTypeDurationActive by default
Simple AnalyticsSimple Analytics B.V. (NL)Audience without cookiesScript without storagen/a✅ (does not require consent)
LinkedIn Insight TagLinkedIn Corp./IrelandAdvertising/measurementCookies/pixelVariable (according to LinkedIn)❌ (activated if "Advertising" accepted)
Meta PixelMeta Platforms IrelandAdvertising/measurementCookies/pixelVariable (according to Meta)❌
X (formerly Twitter)X Corp./IrelandAdvertising/measurementCookies/pixelVariable (according to X)❌

Important: as long as you do not accept the "Advertising" purpose, no advertising tag is loaded.

5. Recipients / Subprocessors

  • Hosting: Netlify, Inc. (United States) – provides hosting and may log technical visit metadata (e.g., IP, user-agent) for security and Site operation.
  • Audience measurement: Simple Analytics B.V. (Netherlands, EU).
  • Advertising (if consented): LinkedIn Ireland Unlimited Company, Meta Platforms Ireland Ltd, X Corp./Twitter International Unlimited Company (depending on activated tags).

6. Non-EU Transfers

  • As Netlify is a US company, some technical data related to hosting may be transferred to the United States. Standard contractual clauses (SCC) and complementary measures are used by the host.
  • Advertising solutions (LinkedIn/Meta/X), if activated, may involve international transfers according to their policies. These transfers are based on your consent and guarantees implemented by these providers (SCC, etc.).

7. Retention Periods

  • Technical logs: retained for a limited period necessary for security/diagnostics (short duration).
  • Received emails: time to process the request, then according to legal obligations/dispute management.
  • Statistics (Simple Analytics): aggregated data without identifier.
  • Advertising: according to each platform's settings and until withdrawal of your consent.

8. Your Rights

You have rights of access, rectification, erasure, limitation, objection, and portability when applicable. You can also withdraw your consent at any time for "Advertising" purposes.

To exercise your rights: hello@weesperneonflow.ai. You can also file a complaint with your data protection authority.

9. Security

We implement reasonable technical and organizational measures to protect the Site (access controls, TLS, anomaly monitoring, regular updates, tag minimization).

10. Minors

The Site is not intended for children under 15 and offers no account service.

11. Modifications

This policy may evolve. Any update will be published on this page with the last modification date.


Annex – Transparency by Provider

  • Simple Analytics: Privacy policy / compliance, EU location (NL), no cookies and no personal data.
  • LinkedIn Insight Tag: Cookie policy and marketing documentation.
  • Meta (Facebook) Pixel: Consent requirements, privacy policy.
  • X (Twitter) for Business: GDPR pages, privacy policy.

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